Wait!Sake brewery and skincare haul all at the same time?Yep. Totally possible if you live sầu in nhật bản.Sake based skincare has been around for a long time, even since before SK-II patented their Pitera.And in recent years there has been a virtual explosion of sake-inspired, sake-infused, sake-blended, và sake-based cosmetics. At least in Japan.Why? Because sake is virtually everywhere here, sake by-products are full of vitamins and anti-ageing compounds, and fermented products are probably one of the oldest beauty treatments known to man.

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Kuramoto lớn Bijin rice oil and sake serum (the red one) has been my friend since last year. I loved it so much that I began khổng lồ spread the joy to my friends in foreign lands.A few weeks ago I was finally getting ready to write about it (& as always, the đánh giá is still pending) và had the mother of all eureka moments.

Tonoike Sake Brewerythat makes the product is literally down the street from my house. It"s located inMashiko in Tochigi prefecture.A quiông xã look at the company"s website revealed that the brewery is very visitor friendly.You didn"t have sầu to lớn tell me that twice.And so last Monday I hopped in the oto và zoomed over lớn Mashiko.Mashiko is famous in its own right - it"s one of the main pottery centers in nhật bản. It holds two pottery festivals a year & if you"re inkhổng lồ expensive tableware and pretty things, you should definitely consider visiting.

I don"t drink alcohol. I dip my tongue in sake only during official ceremonies when it absolutely, positively can"t be avoided. I am no sake expert. I only know what wikipedia tells me.But what I vày know is thatsake kasu (a.k.a. sake lees) makes for a wonderful face pack.With that in mind, I had no idea what I could expect during my visit to lớn Tonoike Shuzouten in Mashiko.

As it turned out, I worried needlessly. A visit khổng lồ a sake brewery is great fun even for a non-drinker và a sake noob lượt thích me.

I was met by Mr Shigeki Tonoike, the trùm himself, who kindly volunteered to lớn be my guide.The Tonoike family has been making sake in Tochigi prefecture since 1829 và the brewery in Mashiko was established by Mr Tonoike"s (the current boss"s) grandfather in 1937.And apparently, as evidenced by numerous domestic và international sake competition awards, the Tonoike family really knows their stuff.
My tour started with a video explaining the sake making process.After that I donned special slippers, a Trắng smock & a hat và went lớn see the fermenting rice up cđại bại and personal.
What makes sake special is how the rice is polished. The more of the outer layer you remove, the fancier the sake later on.

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When polished & washed, the grains don"t look like rice anymore. They resemble tiny trắng pearls. And are just as shiny.
Actually Tonoike Shuzouten doesn"t manufacture beauty products in-house. Instead they sover their raw materials khổng lồ proper, licensed plants that vì the work for them. They also work with cosmetic chemists and scientists to make sure that their products are up to lớn the highest standards.
Mr Tonoike explained that the cosmetic side of things started 10 years ago with soap.Sake bottles are heavy, and while they make great gifts and souvenirs, they are big & hard lớn transport. And not everyone is a drinker.Sake based soap seemed like a perfect solution. It was small, light và something that everyone uses.Then came sake-infused hand cream. And let me tell you, it really does smell lượt thích sake. If you"re a drinker you might end up licking your hands. A lot.But what about those who are not fans of the sake smell?
The answer was very simple - tochiotome strawberries - Tochigi"s most famous crop.And that"s how the strawberry infused cream was born. And let me tell you, it really does smell lượt thích strawberries. I wanted lớn lichồng my hands. A lot.
Then came sake và strawberry infused bath salts. If you ever wanted lớn bathe in a sake smelling soup, this one"s for you. I used to plop a chunk of sake kasu inlớn my hot bath, now I can use proper bath salts. Saves a lot of work when scrubbing the bathtub later on.Kuramolớn Bijin Hakumai Ferment Lotion was new lớn me. I can"t wait lớn try it.
I am on my second bottle and it has become my winter dry skin savior.Ratzilla also wrote about Kuramolớn Bijin Komeyu Rice Oil.
I have been using it on my eczema patches and works better than any other facial oil I have tried. Eat your heart out tsubaki!The three rice grain ladies (yep, they are shaped lượt thích rice) signify women in their 20s, 30s và 40s. In other words - Kuramoto Bijin Komeyu is skincare for everyone.
Tonoike Sake Brewery is working on additional beauty products - face cream, sheet masks và a face paông xã (which means no more vì chưng it yourself sake kasu!). A premium line is also in the works.And the best news is that the company is working on an English-language mạng internet store with worldwide shipping. How awesome is that?
Many Japanese companies are totally oblivious khổng lồ the popularity of Japanese skincare overseas, they don"t care and can"t be bothered.So it was so refreshing và inspiring khổng lồ see a Japanese company that understands the importance of making life easy for its foreign customers.HAUL TIME!!! This is my entire Tonoike Shuzouten Kuramoto lớn Bijin haul.
I seem to lớn have sầu missed the strawberry body lotion, but that"s ok. I have an excuse lớn visit again!Thank you so much Mr Tonoike và Ms Sato lớn for making me feel so welcome!
Isn"t it awesome to realize that your favorite skincare brvà was born literally in your own bachồng yard?I will be reviewing the products in the coming weeks. So stay tuned. Because a Kuramoto lớn Bijin giveaway is coming too. I hauled lots và I"m happy lớn share!UPDATE:
If you"re interested in any of these products, but can"t purchase them easily online (I know they can be hard lớn find!), please let me know. I"ll be happy to help. Because, hey, Tochigi pride! Represent! :-)

Narobilas mi ochoty, zazdroszcze, ze masz je pod nosem ;))) Chetnie wyprobowalabym lotion i milk, tochiotome kremik do rak tez mày sie usmiephụ vương, wiec czekam az sklep otworza. Daj znac jak bedziesz cos wiedziec :).Musze sie zaopatrzyc niedlugo w jakis lotion i mleczko, bo A-true mãng cầu wykonczeniu i zaczne Otomehadomain authority. Ciekawe czy jest wydajny, Diorsnow mãng cầu rok mi starczyl i uwielbiam. Przemawiaja vì mnie te sake kosmetyki, i cenowo wydaja sie rozsadni, wiec na pewno warto wyprobowac. Pozdrawiam